From ITWorld Canada: “Often, even great new technology needs a partner to really change the world. Here are 10 marriages of technologies that have shaken the digital world over the last 25 years.”
10. DVD’s + Entertainment on Demand: ” The whatever/wherever/whenever model of media consumption is turning both Hollywood and the consumer electronics industry on their heads, and forcing advertisers to rethink ways to capture our attention.”
9. YouTube + Cheap Digital Cameras & Camcorders: “Digital video has made mini-Hitchcocks of everyone. YouTube and its many cousins give the masses a place to put their masterworks. Journalism, politics, and entertainment will never be the same.”
8. Open Source + Web Tools: “The idea that media should be portable is disruptive. The notion that it should be free–and that some artists can survive, or even thrive, despite a lack of sales revenue–is even more so.”
7. MP3 + Napster: “The idea that media should be portable is disruptive. The notion that it should be free–and that some artists can survive, or even thrive, despite a lack of sales revenue–is even more so.”
6. Blogs + Google Ads: “Blogs give everyone a public voice, while Google gives bloggers a way to fund and market themselves–and the economy of the 21st century is born.”
5. Cheap Storage + Portable Memory: “Where would we be today without cheap, capacious, portable storage? No iPods. No YouTube. No Gmail. No cloud computing.”
4. Cloud Computing + Always-on Devices: “For enterprises, cloud computing provides the benefits of a data center without the cost and hassle of maintaining one. For consumers, it offers the promise of cheaper, simpler devices that let them access their data and their applications from anywhere.”
3. Broadband + Wireless Networks: “Broadband has created an explosion of video and music Web sites and VoIP services, while Wi-Fi is bringing the Net to everyday household appliances such as stereos, TVs, and home control systems. Together, they’re making the connected home a reality.”
2. The Web + Graphical Browsers: “Media firms, publishing companies, and advertisers now think Web first, and broadcast or print second.”
1. Cell Phones + Wireless Internet Access: “The ability to be reachable 24/7 is morphing into the ability to surf the Net from any location. And it’s forcing monopolistic wireless companies to open up their networks to new devices and services.”
Five Things We’d (IT Canada) Like to See Disrupted:
- Plastic packaging: What happened to the packaging industry? Why do people need industrial-strength wire cutters to open the shrink-wrap on a $20 mouse?
- Pop-up ads on TV: We really don’t need to see tiny people dancing across the bottom of the screen promoting the next program while we’re watching this one, thanks.
- Rich-media ads on the Web: If we wanted to watch commercials, we’d be sitting on the couch in front of Oprah. Stop with the swirling, scrolling, popping, video ads; they’re not working.
- Digital rights management: When it comes to music, DRM is on life support, and we’re more than happy to stand on the oxygen hose. But for video–especially the HD formats–it’s still an enormous pain. When will Hollywood moguls learn that their customers are smarter than they are?
- Instant messaging: The Berlin Wall fell. Sixteen nations have collaborated on the International Space Station. But folks are still stuck with incompatible IM services and/or kludgy front ends. Can’t we all just get along?