Archives

Social Media Metrics & Analytics

Frank Cervone on Metrics

Frank Cervone on Metrics

The University of Toronto iSchool Symposium, Social Media & Public Libraries, included many interesting discussions and I hope to share many of them here shortly!  In the meantime, I’m hoping you will be able to share more stories about the tools and practices you have with social media metrics and analytics.  Frank Cervone, IT Director, School of Pubic Health, University of Illnois gave a presentation on the topic and you can see his slides here. All our practitioners (from Toronto, Hamilton, East Gwillimbury, Topeka & Shawnee Couny public libraries) shared the tools they used, the most common being those from the social media platforms themselves. TPL uses 11 different platforms including Reddit, SoundCloud, YouTube & Periscope, Tumblr & Instagram. Two other popular tools are Google Analytics, and Hootesuite Dashboard & analytics.  David Lee King mentioned he also uses Tweetbot, Google Alerts, Talkwalker.  What do you use?

 

Leave a Reply

You can use these HTML tags

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>